About

Experience: With over 25 years in brand identity, marketing campaigns, and corporate communications, I’m an award-winning creative director who’s just as comfortable leading teams as I am advising at board level. I take a hands-on approach to helping organisations define and deliver their brand vision—whether that’s creating standout identities, managing brand guidelines, or rolling out marketing and communication strategies across digital and integrated media.

LinkedIn: Want the full story? You can find more about my work and awards on LinkedIn.

Sectors: I’ve worked across a wide range of sectors, including B2B, B2C, education, property & development, technology, Government, and the third sector—helping brands and campaigns connect with their audiences in meaningful ways.

Philosophy: I believe great design has the power to transform everyday experiences. And when you combine that with strong collaboration, clear processes, and great client relationships, you create work that makes a real impact.

Client-side / Agency-side: I’ve worked on both sides of the table—client-side and agency-side—whether as part of a team or leading projects solo. My experience spans creative direction and senior business management, so I understand the pressures of running teams, departments, and even companies. Right now, I’m working directly with clients to help sharpen their brand, design, and communication strategies.

After work: When I’m not working, you’ll probably find me hiking up a hill or unwinding in the members’ room at one of the Tate galleries—both great sources of inspiration.